Zilingo
announces a collaboration with The Walt Disney Company (South Asia) to launch
MARVEL, Disney and Star Wars-themed
fashion and lifestyle collections
E-commerce platform Zilingo today
announced a collaboration with The Walt Disney Company (South Asia) to develop
and retail over 20 collections comprising more than 500 products inspired by
beloved stories and characters from MARVEL, Disney and Star Wars.
We could immediately envision what we wanted to do with Marvel Studios’ Avengers: Endgame and other properties.
Over the next few quarters, we hope to bring inspired collections to customers
across Asia,” said Ankiti Bose, Co-founder and CEO, Zilingo.
“We are focused on developing exceptional
products for Disney, MARVEL, Pixar and Star
Wars fans with partners who share our values and high expectations on
quality and experience.
Working with Zilingo, we are bringing high quality
products with an amazing design aesthetic to fans and consumers in Southeast
Asia and India,” said Dan Dossa,
Vice President & General Manager, Consumer Products Commercialization, The
Walt Disney Company Southeast Asia, India, Middle East and North Africa.
The first collection of the collaboration,
Marvel X Zilingo, launches hot on the
heels of the record-breaking Marvel Studios’ Avengers: Endgame. The collection is inspired by the edgy styles of
90’s street fashion and the epic stories of fan-favorite Super Heroes such as
Iron Man, Captain America and Captain Marvel.
It speaks to both fashion lovers
and die-hard fans of MARVEL, taking a
unique spin on creating a merchandise line that is both wearable and
on-trend. The range will feature
t-shirts, sweatshirts, tank tops, shorts, skirts, leggings and joggers.
The Marvel
X Zilingo collection is now available on Zilingo (https://zilingo.com/) in Indonesia,
Philippines, Thailand and Singapore. It will also be available on top
e-commerce platforms like Tokopedia, Shopee and Lazada across Southeast Asia,
and Amazon and Flipkart in India.
In the coming months, fans can also look
forward to Aladdin, Frozen 2 and Star Wars-themed collections slated to coincide with Disney’s
upcoming cinematic releases, alongside the launch of a Mickey & Friends
collection in August.
From chic athleisure gear to trendy summer casuals for
men and women, to pyjamas, lunchboxes and water bottles for children, these
collections will delight Disney fans of all ages.
Each collection will be managed by
Zilingo’s private label service; a one-stop technology platform helping brands
build their own private labels – from design and manufacturing to logistics,
analytics and distribution.
Differentiating itself from other marketplaces
through its B2B arm which offers brands and media properties access to the
entire fashion supply chain from yarn to closet, Zilingo is making its
collections easily accessible to over 23% of the global population across five
markets in Asia.
The service has been made possible as a
result of the company’s swift expansion from its B2C platform to its B2B
services, having identified and unlocked value for merchants and manufacturers
across the supply chain all over Asia.
It extends to businesses globally,
regardless of size, that seek access to Asia’s producers who account for US$1.4
trillion of the US$3 trillion global fashion manufacturing market.
Zilingo’s presence
in Southeast Asia and India allows it to offer a unique online retail
experience for Disney fans and fashion-forward consumers at the heart of a
region where e-commerce is scaling rapidly, making it Asia’s fastest growing
marketplace. - Zilingo Press
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